As a UX Manager & Product Designer at Yum Brands, I bring 10 years of diverse experience, from military forensics to data management, specializing in complex system integration across all platforms, including native applications.
About Me
Skills
Strategy & Direction
Advocate for Balance. To advise scalable, human-centered decisions accurately, I will always shape solutions based on validated problems, human behavior, and business feasibility.
Accessibility
Design inclusively. UX is NOT self-expression. It's about your audience and their circumstance. The goal is to mimic/ predict user's factors, behaviors, and psychology. No matter their situation.
Process & Documentation
Communicate to all. I'm a big believer that a strong process has regular documentation. It serves as a reference, giving context to the product's lifespan from the initial concept to the current iteration. All while showing the value of our role.
Mentorship
Watch others grow. Helping my team understand best practices and teaching them how to make it work for their struggles is only half the battle in a company. Often, I educate other departments and teams on the importance of UX and how they can apply it to the team to make a kick-butt product together.
Testimonials
Bri Dorgan
Senior UX Researcher
I’ve been incredibly fortunate to work with Erica at Yum! Brands. She’s a visionary design leader, a product design/UX/UI expert, and an all-around amazing person. Erica transformed our team’s UX maturity, built strong processes with product management, and consistently delivered high-quality work. She’s direct yet kind, a clear communicator, and always dependable. Beyond her professional skills, Erica is a joy to know personally. I highly recommend her for any team—she’s a true asset!
Ryan Wilson
Principle UX Consultant
Erica is a standout team member—professional, driven, and highly knowledgeable in UX and Product Design. She’s passionate about accessibility and is an advocate for modern tools like Figma and user-testing platforms. Erica brings positivity and realism to the team, excels in client communication, and I highly recommend her for any principle UX or product design role.
Jef Lippiatt
Senior Accessibility UX Designer + Podcast Host
Erica is, without question, one of the most positive professionals I’ve worked with throughout my career. Erica enjoys learning and is very passionate about discovering new tools and processes to improve her work. She proactively asks for feedback and enjoys collaboration. Erica does not shy away from complex design challenges and the outcomes reflect her effort and impact.